This is what the stick makers at Easton focused on when creating the Velocity Series (V-Series). The new line has gotten a lot of attention and requests are pouring in!
Here is a little info on the stick:
Load - their new tuned flex profile will work with your body weight to store energy loaded in the shaft and blade . Then, the stick will release it quicker and with more velocity.
Release - the new dual lie technology. The blade sits flat when catching passes or stick handling, but when moving to a shooting position, it helps to keep the puck on the toe of the blade. This is designed based on the fact that Easton feels lots of players are shooting from the Toe now instead of the heel! It should help with the accuracy of snap shots, and also helps to fully load the blade.
Velocity - brings everything together. In particular Easton claims an increase in puck velocity based on the new new hypertoe technology. This additional staggered rib system in the blade creates increased stiffness and response. The increased stiffness in the toe and a softened taper work together to create more force on the shot with the same load.
The V9 is has a tapered profile (like the Mako line) and the V9E has the Elliptical (like the Stealth line).